In 1992, after decades of military rule, South Korea elected its first civilian president, Kim Young-sam. Along with the many social, political, and economic changes that accompanied the nation’s shift from military to democratic rule, the Korean film industry underwent a renaissance in both popularity and artistic quality, spurred by public and corporate investment, and created by filmmakers released from decades of strict censorship that prevented them from directly addressing important issues. According to a frequently repeated anecdote, when President Kim was informed that the movie Jurassic Park had turned a profit equal to the export of 1.5 million Hyundai automobiles, he was inspired to provide greatly increased state support to the media and culture industries.1 Prior to that, the surprising box office success of Kim Ui-seok’s Marriage Story in 1992, which was financed in part by the corporate conglomerate Samsung, prompted other corporations to see movies as a worthwhile investment.2
...when President Kim was informed that the movie Jurassic Park had turned a profit equal to the export of 1.5 million Hyundai automobiles, he was inspired to provide greatly increased state support to the media and culture industries.
An emerging generation of filmmakers too young to have felt the full brunt of the Korean War and its lingering aftermath easily embraced these new realities, and this is reflected in two of the biggest box office hits of the time: Shiri (1999) and J.S.A. (Joint Security Area) (2000).
As difficult as it is to pin down exactly what unifies the New Korean Cinema, one key to its success is its filmmakers’ penchant for addressing issues that resonate with domestic audiences through genres and styles that have universal appeal.
Park Chan-wook’s Joint Security Area goes even further in humanizing North Koreans, and achieved similar box office success. Its story of a secret friendship between squads of South Korean and North Korean soldiers stationed across the Demilitarized Zone from one another presents the soldiers as fully-rounded characters, but so conditioned by their military training that a single tragic misunderstanding can immediately make them enemies again.
The term New Korean Cinema, a term often invoked to describe the Korean film industry’s rather sudden rise to domestic and international prominence, is less a moniker for a coherent artistic movement than, in the words of film scholar Julian Stringer, “the product of a variety of structural changes which ... have transformed the Korean cinema industry and the wider culture of which it is a part.”6 In contrast to movements like the 1980s Hong Kong New Wave, which is primarily associated with the specific genre of action movies, its main characteristic is its diversity, the way its filmmakers combine styles and genres, and incorporate influences from around the world and throughout film history.
As Our view of Korean society through cinema is complicated by contemporary Korean filmmakers’ existence within this worldwide web of influences and market forces.
In the early-90s dawn of the democratic era, filmmakers like Jang Sun-woo and Park Kwangsu vented their rage at the oppressiveness of the military regimes that ruled Korea from 1961 to 1988. By the 2000s, the younger generation of filmmakers was looking back at the military era from a more detached perspective. Bong Joon-ho’s Memories of Murder (2003), for example, dramatizes the still-unsolved case of a 1980s serial killer, using a suspenseful murder- mystery plot to suggest that the oppressive and corrupt police tactics of the era of military rule allowed the killer to elude the authorities. His 2006 film The Host (as of this writing the highest-grossing movie in Korean box office history), is a thoroughly enjoyable monster movie embedded with a barbed critique of the United States’ continuing military presence, which in recent years has become increasingly unpopular as the relationship between North and South thaws. By 2005, the once-feared dictator Park Chunghee, who ruled Korea from 1961 until his assassination in 1979, was being satirized as a decadent playboy in Im Sang-soo’s insouciant portrayal of his final days, The President’s Last Bang. Korean history and tradition have also been depicted through the prism of contemporary concerns. Im Kwon-taek, who reignited appreciation for the p’ansori singing tradition in Sopyonje, cleverly employed it as a narrative device in Chunhyang (2000), a fusion of cinematic and traditional storytelling adapted from a famous folktale. Korea’s second highest grossing film of all time, The King and the Clown (Lee Jun-ik, 2005), is a tale of gay desire set in a sixteenth century royal court.
. . . The Host (as of this writing the highest-grossing movie in Korean box office history), is a thoroughly enjoyable monster movie embedded with a barbed critique of the United States’ continuing military presence . . .
By 2007, the box office arms race set off by the Shiri syndrome had grown to absurd proportions, with the producers gambling huge sums in an escalating war to make the next record-breaking blockbuster.
The slump has forced Korean filmmakers to be creative with much smaller budgets. The surprise hit of early 2009 was Lee Chung-ryu’s Old Partner, a documentary about an elderly farmer and his beloved ox that, according to Korean Cinema Today, a publication of the Korean Film Council, “strongly appealed to the middle age audiences by reminding them of something we lost in the past, such as nostalgia for the rural life.”12 Whether or not its success truly signals a longing for a time before the fast-paced, media-saturated cultural climate that gave birth to the New Korean Cinema, remains to be seen.
Harvard-Style Citation
Vick,
T.
(2009) 'Cinema as a Window on Contemporary Korea',
Education About Asia.
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